How to understand the mainland interior design for Soo?

And the past, we introduced the interior interpretation is different, Soo did not give us a little bit to dig every detail of the design, but mainly to talk to her in the design of the existing interior of this set of some of the continent Ideas. Interior design and we imagine different, not a shot forehead wanted to come out, in this big data to decide everything, full market research is very necessary.
"So before we really started designing the interior, we had to do a lot of work, because the consumers of each market segment fit07 infiniti g35 coupe coiloverswere different, and the way they used the car was different, and the idea and idea of the car was different "Says Soo. "We want to put consumers in the center, to understand what they really want."
Soo's team, before designing the interior of Lincoln's interior, visited a number of countries, including the US and China, to live with their target consumers, to observe what they normally do and how they use their cars. What the car inside, what needs, as well as the impact of cars for their lives and so on. In addition to these, designers also have to experience around the different road conditions, and even the air environment, because the traffic jam, the user may frequently adjust the seat or the operation of multimedia systems fithonda civic coilovers; air is not good, such as some cities in China, Only personal experience to know the consumer demand for clean air inside the car how high.
Soo concluded that Chinese consumers and American consumers are similar in aesthetic terms, such as we do not like the traditional old-fashioned luxury design, and more like the modern, avant-garde, with a sense of design products. She gave us some similar style design samples, which she was to other consumers when the choice of pictures, it is clear that we also like those who are mobile, there are lines fitfa5 civic coilovers, simple design, do not like The older, flashy design in the picture.